Archive for June, 2008
June 30, 2008 at 10:25 am
· Filed under fashion jewelry, handcrafted jewelry, handmade bracelets, handmade earrings, handmade jewelry, handmade jewelry business, home-based business, small business, unique jewelry, wholesale fashion jewelry, wholesale jewelry ·Tagged copper jewelry, handcrafted artisan jewelry, handcrafted jewelry, handmade bracelets, handmade earrings, handmade jewelry, unique jewelry, wholesale fashion jewelry, wholesale jewelry, wholesale trendy jewelry
handmade jewelry-copper handcrafted pins brooches-butterfly jewelry
Sometimes life throws you some punches. What makes you different is how you react to those times. As we get older our hopes, goals and dreams can change. The perfect life ten years ago may no longer apply to your present situation. Fortunately, you can change everything if you have the courage!
Ten years ago nothing was more important than building our wholesale handmade jewelry business, a legacy for our children. We spent night and day working, blinders on, seemingly unaware of the world around us. We focused on our goal so completely that there was no time for friends or family. We were on our own just trying to get everything done on schedule. All in all we were quite successful but something was missing.
One day we woke up and the enthusiasm was gone, we were tired of the stress of our dream. So we decided that the dream needed revising. After much conversation, not to mention a little too much wine, we came up with a new plan. We were going to change everything; we were going to begin living the life we always wanted.
We packed up the house and the kids and we moved far, far away. At times it seems like a fairy tale! We live by the sea; we go for long walks and spend entire days at the beach. We take drives along the coast and the views take our breath away, it is a truly enchanted life; a dream come true!
We still work on the handmade jewelry business but we are a lot more relaxed about it. Now we are focused on our website and new designs for our handmade jewelry and unique gifts instead of the day to day running of the business. The wholesale jewelry business is now working for us instead of us being the slave of the business. We feel like we’re the ones calling the shots now. The world is our oyster and we are hungry!
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June 23, 2008 at 1:00 pm
· Filed under fashion jewelry, handcrafted jewelry, handmade bracelets, handmade earrings, handmade jewelry, handmade jewelry business, home-based business, small business, unique jewelry, wholesale fashion jewelry, wholesale jewelry ·Tagged Canadian gifts, copper jewelry, handcrafted artisan jewelry, handcrafted jewelry, handmade bracelets, handmade earrings, handmade jewelry, pill boxes, unique jewelry, wholesale fashion jewelry, wholesale jewelry
After years in the basement working hard with blinders on, we are now trying to work smart. Online marketing is the business of choice for many people who want to work for themselves. They want to do what they want, when they want to do it. And the best part is you can do it wherever you want. You can be in your garage or your basement or living by the sea; it absolutely doesn’t matter! What does matter is to make money your website has to be found by the right people.
Whether you are blogging and collecting money from affiliate marketing or actually have a product to sell makes no difference, your website must attract the right target market. Online marketing is not any different than marketing 101, just more complicated! Instead of marketing a product you are now marketing your website. Is doesn’t matter if you make the best product in the world if no one can find it!
When we made our first website a few years ago, we sat down with a website designer and he made the website just how we wanted it. We wanted an online catalog that was easy to update. We were busy with our wholesale handmade jewelry business and didn’t focus on the website, it was just there. We had invested money not time to understand how to make the website work for us. It was like printing business cards before you know what you are going to sell, pointless!
In the last six months we have devoted a great deal of time to learn about internet marketing and to develop our website. It takes a lot of time, but research is the key to success. Knowing your target market and creating a marketing strategy are very important. This is not an overnight process; it takes time to find out what works and doesn’t work. It is a work in progress; every day we learn something new and try to apply it to our situation.
Six months ago you couldn’t find our website unless you typed in our URL. Now we are in the top ten for several of our keyword phrases and seeing improvement every day for the more competitive phrases. Every day we get inquiries about our handmade jewelry and unique gifts. The world is slowly opening up to our website and the future is looking fabulous!
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June 3, 2008 at 10:27 am
· Filed under fashion jewelry, handcrafted jewelry, handmade bracelets, handmade earrings, handmade jewelry, handmade jewelry business, home-based business, small business, unique jewelry, wholesale fashion jewelry, wholesale jewelry ·Tagged copper jewelry, fashion jewelry, handcrafted artisan jewelry, handcrafted jewelry, handcrafted necklaces, handmade bracelets, handmade earrings, handmade jewelry, unique jewelry, wholesale fashion jewelry, wholesale jewelry
Your Wholesale Handmade Jewelry Business has taken off and you are so busy you can’t sleep at night always thinking of all the things you have to do tomorrow. You’re “To-Do List” never gets any shorter. You are a “One-Man-Show”; sales, marketing, packing, shipping, invoicing, accounting, designing and production. There aren’t enough hours in the day; something has to give but what can you do? You are working every day morning till night with blinders on, catching a couple hours sleep and doing it all again, over and over. The days all blend together, another month is gone; how did that happen? All work and no play makes for a much stressed out family life, if there is any room at all for your family and friends. Success is a tightrope and when it feels like the rope is going to break something has to change and quickly.
You have to decide what want to do most, what makes you happy. Do you like dealing with customers or do you enjoy creating Handmade Jewelry? I personally have always enjoyed the creating side of the coin, the other side of the coin has lost its’ shine.
Finding Handmade Jewelry Distributors reduces the amount of time you have to deal with customers, sales, marketing, packing, shipping, invoicing, collection and accounting. The one-man-show gets some back-up singers!
Now there is enough time to focus on designs, new items and production. Getting back to doing what you enjoy will give you new energy and enthusiasm for your business and all other aspects of your life. Everyone needs time away from work; refreshing your mind and soul traveling or spending quality time with family and friends only increase your productivity and creativity.
Sometimes a successful wholesale jewelry business just sneaks up on you overwhelming your life. It took years to realize that one person cannot be responsible for everything. In any type of business you must delegate the work so that the business is working for you. Choose what you like to do and outsource what don’t enjoy. Life is a balance; work should not overshadow all other areas. After all, isn’t that why you are in business for yourself?
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